
Semrush pricing starting at $139.95 for Pro, $249.95 for Guru, and $499.95 for Business, many marketers wonder if Semrush cost fits their needs.

Here’s the good news: Semrush subscription plans offer massive savings when you pay annually. You’ll get 17% off annual plans, dropping Pro to just $117.33 monthly and Guru to $208.33 monthly.
New users can test all features with a 14-day free trial. Before you commit to any Semrush plan, understanding each subscription’s features and real cost helps you pick the right option for your marketing goals.
In just minutes, you’ll learn how to get maximum value from your Semrush cost while accessing premium SEO tools, keyword research, competitor analysis, and content marketing features without breaking your marketing budget.
💸 Semrush Pricing Plans at a Glance

Let’s get straight to the numbers—because every marketer wants to know: “How much does Semrush cost, and what do I get for my money?”
Semrush Plan | Monthly Price | Annual Price (Per Month) | Annual Savings | Projects | Keyword Tracking | Users |
---|---|---|---|---|---|---|
Pro Plan | $139.95 | $117.33 | $271.44 | 5 | 500 | 1 |
Guru Plan | $249.95 | $208.33 | $499.44 | 15 | 1,500 | 1 |
Business Plan | $499.95 | $416.66 | $999.48 | 40 | 5,000 | 1 |
Annual plans slash your cost by 17% compared to monthly billing—no coupon code needed. Just toggle to annual on the checkout page to lock in the discount.
Pro Plan: For Freelancers, Bloggers, and Startups
Guru Plan: For Growing Agencies and SMBs
Want a custom solution? Semrush also offers an Enterprise plan with bespoke pricing for organisations that need API access, advanced reporting, and tailored limits.
Business Plan: For Enterprises and Large Agencies
🚀 How to Sign Up for a Semrush Subscription?
- Visit the official Semrush website and Sign up.
- Go to the Semrush pricing page to view all subscription plans.
- Select monthly or annual billing; choose annual for 17% off.

- Pick your preferred Semrush plan: Pro, Guru, or Business.

- Enter your payment details and confirm your subscription purchase.

💰 Semrush Annual Discount: How to Save 17% Instantly
Here’s a pro tip: Paying for Semrush annually slashes your monthly cost by 17%. That’s a hefty saving, especially if you’re in it for the long haul.
Get 17% OFF on Semrush [Limited-Time Deal]
Unlock 17% off on Semrush and access powerful SEO tools like Keyword Magic, Site Audit, and Backlink Analytics.

Semrush Annual Pricing:
Compared to monthly billing, you’re pocketing up to $1,000+ per year on the Business plan alone.
Just select “Annual” billing during checkout. The 17% discount is applied automatically—no code needed.
14-Day Free Trial: Test Semrush Like a Pro
Not ready to commit? Good news: you can grab an exclusive 14-day free trial—double the standard 7-day trial—by using our special link. This extended trial gives you full access to all the core features, so you can run site audits, keyword research, competitor analysis, and more without spending a penny.
How to get your 14-day free trial
Pro tip: If you’re on the fence, this trial is your best chance to see how Semrush stacks up against other SEO tools like Ahrefs, Moz, or Ubersuggest.
✨ Semrush Features: Where Your Money Goes

No point in paying for bells and whistles you’ll never use. Here’s what makes Semrush stand out:
All plans get the basics, but Guru and Business unlock advanced content, historical data, and reporting feature.
🧾 Payment Options and Billing
Semrush accepts major credit cards and PayPal. Billing occurs monthly or annually based on the selected plan. Subscription auto-renews unless cancelled before billing date.
⚖️ Semrush Pricing Compared to Competitors
Let’s be real: Semrush isn’t the cheapest SEO tool around. But when you factor in the breadth of features, data quality, and time saved, it’s a steal for serious marketers.
Here’s how Semrush stacks up against other popular SEO tools:
Tool | Monthly Price | Annual Discount | Free Trial | Key Features |
---|---|---|---|---|
Semrush | $139.95+ | 17% | 14 days | All-in-one SEO, PPC, content, social, reporting |
Ahrefs | $99+ | None | 7 days ($7) | Backlink analysis, keyword research, site audit |
Moz Pro | $99+ | 20% | 30 days | Keyword explorer, site audit, rank tracking |
Ubersuggest | $29+ | None | 7 days | Keyword research, site audit, basic backlink data |
If you’re managing multiple projects, clients, or campaigns, Semrush’s all-in-one approach and generous limits make it a clear winner for agencies and growth-focused teams.
FAQs About Semrush Pricing
Is there a free Semrush plan?
Semrush offers a limited free version, but this is restricted to a handful of reports per day. To unlock all features, users must choose a paid Semrush plan or utilize the 14-day free trial.
Can a Semrush subscription be canceled and refunded?
Semrush provides a 7-day money-back guarantee on paid plans. If the subscription is canceled within 7 days, a full refund will be issued.
Are there any hidden fees or upsells with Semrush?
Semrush includes core features in each plan, but certain add-ons—such as .Trends, additional users, or the Agency Growth Kit—are billed separately.
Can a Semrush plan be upgraded or downgraded later?
Yes, Semrush allows users to switch plans at any time. The price is prorated based on the billing cycle.
Final Thoughts: Is Semrush Worth the Price in 2025?
If you’re serious about SEO, content marketing, or affiliate campaigns, Semrush pays for itself in time saved and results gained.
Ready to claim your savings? Head to Semrush’s official site, toggle to annual billing, and watch your costs drop by 17%. Don’t forget to activate your 14-day free trial for a zero-risk test drive.